In the war against Pump.fun, this week our favorite crypto anti-hero TronMan appeared again with another attempt to turn crypto’s moonboys into Sunboys.

After watching memecoins drive traffic and funds to Solana and Telegram’s TON, Sun this week introduced SunPump on Tron, challenging Solana's controversial PumpFun platform. And so far, it’s working. SunPump aims to offer user-friendly, cost-effective token creation, complete with an 888 TRX airdrop for successful launches. Sun also dangled a $10 million incentive program to boost the ecosystem and Tether’s $19 billion USDT supply on the Tron chain (with a fresh $1b mint this week) as the perfect carrots to lure wiped-out Solana meme traders over to his chain with promises of fresh liquidity.

However, the crypto community is predictably not impressed. Some view SunPump as a late and cynical entry to the memecoin trend, while others criticize its similarity to PumpFun. There are concerns that it's merely a fee-generating scheme, especially given PumpFun's recent $5.3 million in fees.

Early reports from media and fellow traders also say that SunPump has a similar cabal vibe to Pump.fun, with new meme tokens getting churned out every few seconds. Despite the criticism, SunPump has seen early success, with its biggest gainer SunDog skyrocketing from $0.002 to $0.22 in days for a $220 market cap at present.